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February Birthstone - Amethyst

February 12, 2020

So, it’s a good story. Legend has it that the Roman wine god Bacchus, who dealt with anger issues size 10, was – you guessed it – angry over probably nothing at all, and in a fit of rage, decreed the first person he should meet to be devoured by his tigers. 

The unfortunate mortal happened to be a beautiful maiden named Amethyst who was just minding her own business, on her merry way to worship at the shrine of Diana. As the big ferocious cats sprang, she prayed to the goddess Diana and homegirl D turned Amethyst into a clear, white crystal so the beasts couldn’t hurt her. Bacchus, regretting that he flipped out (a little too late, as usual), poured the juice of his fine grapes over the crystal as a peace offering, hence its lovely purple hue. The moral of the story is: if you’re a Roman god, don’t drink and decree, and if you have a problem, there are toll-free numbers you can call for that.

A cluster of raw amethyst

Various beautifully cut amethyst

And that’s how we have the amethyst – a beautiful crystal that lights up the dark. Seriously, it should probably be made the official crystal of the Jedi. Amethyst is made up of The Force. It thwarts the dark side like no other, while singing hymns of compassion, and shining a light on the soul, allowing for super duper clarity in letting go of bad juju. 

It’s also a rock for the creatives. It lets your creative juices flow without the risk of getting carried away by your creative passions. We understand the creative process can sometimes reach levels of ungodly possession, and that’s why amethyst is a handy helper. The power of amethyst compels you! The power of amethyst compels you! Some have also dubbed it “nature’s Valium”. We prefer chamomile tea, but that’s literally just our cup of tea. 


The Greek ametusthos, meaning “not intoxicated”, a.k.a. “on top of my shit”

Tough love level: 

7 Mohs


  • Clarity
  • Protection
  • Purification
  • Light
  • Inner purpose
  • Sobriety
  • Soothing
  • Temperance 
  • Freedom
  • Connection 
  • Healing,
  • Balance

Use for: 

  • Letting go of the idea that you’re a victim when you’re really head honcho of your life 
  • Beating addiction or just to cope with a hangover 
  • Tying a room together with super fuzzy warm vibes 
  • Getting rid of nightmares and insomnia 
  • Cooling down a hot head 
  • Curbing your over-enthusiasm (for bad things) 
  • Maximizing your business acumen and strategic intellect (how’s that for business-y jargon?) 
  • Squashing self sabotage 
  • Getting the one who got away to holla back 
  • Understanding that everything happens for you, not to you

Give to: 

  • Your Valentine
  • Your partner of 6 years
  • Your interior decorator
  • That friend who’s a trainwreck but also too fragile for an intervention
  • A long lost love

My fave amethyst pieces: 

Upside amethyst ring

Cushion amethyst ring

Amethyst ring with hidden gems

Like special treatment?